Marketing and Communications Coordinator

The Marketing and Communications Coordinator will work with wider marketing community and local teams in understanding and expanding audiences, markets and channels of communication, especially digital, by actively managing meaningful engagement with target audiences and customers. 

The successful candidate must have, among other:

• experience in a marketing assistant position at a national level within a medium or large organization
• demonstrable experience of implementing marketing plans
• demonstrable experience in managing supplier relationships
• strong level of written and spoken Hungarian (C1 level) and English (C1 level).

Main accountabilities

Marketing and Communications Strategy

• Supports the execution of the marketing and communications strategy and plans for the country.
• Supports the development and execution of campaign strategies, both traditional and online, to support a variety of routes to market and maximise impact and share of voice.
• Support events following the online registrations process and back-office tasks
• Follows agreed marketing processes in a consistent manner.
• Monitors and reports on agreed marketing KPIs 
• Proactively shares results and best practices with country/regional and SBU leaders and the Marketing Community of Practice.

Functional expertise

• Coordinate our presence across various digital channels, from country websites to social media and achieve not only the agreed digital targets but also meaningful engagement with our target audiences through online comments, likes, shares and discussions and usage of global websites. 
• Produce and upload campaign content for different marketing channels, including country website and social media, making sure they are on brand with no broken links and spelling errors.
• Provides proactive professional advice and support to internal customers to ensure local, regional and SBU specific requirements are compliant with marketing policy, process and governance.
• Briefs and works with designers and creative agencies to produce campaign / product collateral following the regional and the global brand guidelines and toolkits.
• Proactively pursues an annual cycle of formally recognised Continuing Professional Development to maintain and deepen their professional expertise. 

Service improvement

• Supports the implementation of new marketing approaches and/or techniques which enhance efficiency and wider business impact, ensuring alignment to the country marketing strategy.
• Supports our work on audiences and market segmentation [Country] working closely with the Head of Marketing or the Country Marketing Manager.
• Communicates to customers and colleagues within the country the need for compliance with agreed marketing policies and processes, assisting Head of Marketing in the production of reports at country level to demonstrate compliance as needed.
• Supports the deployment of the British Council brand architecture, monitors country compliance, and support interventions to address and resolve reasons for non-compliance.
• Researches new online media opportunities that may benefit the business including mobile, social media, development of blogs and forums. 
• Coordinates with the insights managers following the regional process for insight sharing, research and trends analysis requirements. 

Before applying please download and read the detailed Vacancy Information, Role Profile, British Council Behaviours and British Council Core Skills documents from the bottom to this page.

Deadline for applications: Sunday 24 November 2019 23:59 UK time

Start date: as soon as possible

Only completed applications will be considered. Do not provide us with your CV or any other documents, they will not be used to make selection decisions. This is to ensure consistency in assessing all candidates.

Applicants will be shortlisted on the basis of the evidence given in their application about your skills and experience in the related areas. Please make sure that you give specific examples in the application and that you read the guidance on the application and in the additional documents carefully.

The British Council values diversity and is committed to policy of equality of opportunity. We welcome applicants from all sections of the community. We guarantee an interview to candidates with disabilities who meet the essential criteria.